The Ted Koppel Collection
Design Firm: Flat
Direction: David Maron
Client: The University of Syracuse
Syracuse University inherited a massive collection of archival content from world renowned journalist, Ted Koppel. Every television segment, on air interview, and special was collected and donated to the university to serve as a resource for students. A simple interface was created to browse, sort, and consume the content.
Revisiting experiences I have had with research tools has lead me through some very cumbersome interfaces. The focus was on the content and enabling the user to easily find, cite, and download the necessary information to write a paper or contribute to a project. These notions placed me in the position of student or a professor.
I concluded that the visual design should focus on the usability of the research tool rather than the visual aesthetics of the interface. The goal was to make the information accessible and less about decoration or style.
Keeping the overall visual design with a sensibility of a utility and academic focus made the content shine. Leveraging the rich content with a mix of minimal branding gave the interface a very minimal and clean look.
One of the biggest challenges was thinking through a method of organization and deciding what tools could be created to make these users’ experiences easy and intuitive. One of the main features was the archival timeline. Content was organized by year and made the entire collection an ease to access by simple scrubbing through a timeline which was segmented by program.
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